Practical Technology

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Five reasons Apple gets the lion’s share of attention


Today, June 7th, 2010, Apple CEO Steve Jobs will once more hold the attention of the technology world when he speaks at Apple’s annual WWDC (Worldwide Developers Conference). We already know that Jobs is going to announce: a new iPhone. And, thanks to Gizmodo’s reporting on a swiped iPhone prototype, we already have a good idea about what’s going to be in this model. So, why the heck are there currently over 1,100 news stores and 696,000 (!) blog postings according to Google about Apple’s WWDC announcement?

I mean, it’s not like there isn’t other important technology news today. For example, Microsoft has announced that the beta for Windows 7 SP 1 will be coming out in July. By my and Google’s count, there are currently less than a handful of news stories about Windows 7 SP1.

What’s going on here? Why does Steve Jobs grab our attention so even for people who can’t stand Apple? Here is, for what it’s worth, my list of reasons why Apple gets the limelight.

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