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Microsoft’s Mobile Device Manager Is No BlackBerry Killer


The Microsoft System Center Mobile Device Manager 2008 is about as likely as to kill off the BlackBerry as the Tampa Bay Devil Rays winning the 2007 World Series.

How many times do we need to go over this? Just because Microsoft enters a market, doesn’t mean that it’s going to own it.

The latest “Microsoft is coming! Microsoft is coming! Run for your lives!” rumor can be seen in the recent report that Microsoft announced plans for its System Center Mobile Device Manager 2008 on Oct. 23.

Where to start? First, we’ve been down the “Microsoft is going to kill off RIM (Research in Motion) and its BlackBerry” rumor road before. In 2005, the RIM killer was supposed to be Windows Mobile 5.0 with Exchange Server 2003 on the backend and the Treo for Windows in users’ hands. Despite a nasty patent lawsuit that bled RIM’s bottom line into red ink, RIM wasn’t worried about Microsoft.

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